This page is the September 17, 2026 edition of North DFW Builder Incentive Watch, a periodic, educational review of new-construction builder incentives across McKinney, Frisco, Prosper, Celina, and surrounding North DFW communities. Each edition summarizes what could be verified from current official builder sources on the stated verification date, explains how to evaluate an incentive offer, and flags everything that must be reverified before you rely on it. Offers whose stated windows have passed are archived below rather than presented as current. This site does not rank builders, guarantee offers, or promise savings; all content is neutral and educational.
How to Evaluate Builder Incentives
Before relying on any builder incentive, reverify each of the following with the builder in writing. All of these change frequently, and a printed flyer or a model-home sign can be days or weeks out of date.
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Price. Confirm the base price, lot premium, and any add-ons included in the quoted total. An incentive can be offset by a higher base price or required upgrades.
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Incentive terms. Get the exact form of the incentive: closing-cost credit, rate buydown (temporary or permanent), design-center allowance, or move-in package. Understand what is included and what is excluded, and whether offers can be combined.
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Inventory counts. The largest incentives are frequently tied to quick move-in and standing-inventory homes. Ask how many homes at that community qualify and what stage each is in, from foundation to complete.
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Offer expiration dates. Incentives in North DFW routinely carry contract, closing, or funding deadlines. Ask for the exact expiration date in writing. An offer that ran through August may no longer exist in September.
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Lender conditions. Many incentives require financing through the builder's affiliated lender, and the quoted rate may include discount points or other costs. Compare the builder's loan offer against an independent lender's Loan Estimate.
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Buyer-agent registration. Many builders require a buyer to be registered with their agent before the first visit for the agent to be recognized and compensated. Registration rules vary by builder and community. Read the Q&A on builder incentives and preferred lenders.
None of these items stays fixed for long. Prices, inventory, incentives, financing programs, and compensation policies may change at any time. Reverify everything with the builder before relying on it, ideally in writing.
Current Watch: What Was Verified on September 17, 2026
The items below are limited to offers stated on official builder websites at the time of verification on September 17, 2026 that had not already expired. Offers whose stated windows had passed are excluded here; they appear in the Archived and Expired Offers section below. Where a specific term could not be verified from an official source, it is marked as unverified and must be confirmed with the builder.
1. Pulte Homes, Dallas-Fort Worth area
Pulte's official Dallas-Fort Worth page continues to list an offer on participating communities for qualifying to-be-built homes contracted between September 1, 2026 and September 30, 2026, with closing by March 31, 2027. The terms state that financing is provided through Pulte Mortgage LLC (NMLS 1791, reverified in this edition) and that incentives are applied toward closing costs, including discount points, on a conventional 7/6 ARM. The offer window was still open as of September 17, 2026. The specific advertised rate and any rate-buydown or credit figures were not fully printed in the terms captured on September 17, 2026; those figures are unverified as of September 17, 2026 and must be confirmed with the builder.
Official Pulte Dallas-Fort Worth page (Accessed September 17, 2026)2. D.R. Horton, Lilybrooke at Legacy Hills, Celina
The official community page for Lilybrooke at Legacy Hills in Celina continues to list up to $10,000 usable toward closing costs, prepaid items, and/or a permanent or temporary rate buydown when the buyer finances with D.R. Horton's in-house lender (DHI Mortgage). Not all borrowers qualify, and incentive amounts tied to DHI Mortgage vary by community. As of the September 17, 2026 check, the specific per-home listing carrying the $10,000 offer printed a contract window of on or after March 12, 2026 with closing by June 12, 2026, which has passed, so whether the $10,000 amount applies to a new contract today is unverified as of September 17, 2026 and must be confirmed directly with D.R. Horton before relying on any amount. The page also lists a "Main Street Stars" Everyday Hero program (up to $1,000 toward closing costs or design options for qualifying military, law enforcement, firefighters, educators, and healthcare professionals on select homes), which a per-home listing showed as open for contracts between August 12, 2026 and December 30, 2026, as well as special financing rates and temporary or permanent buydown options on certain quick move-in homes. Confirm current terms, eligibility, and any expiration dates directly with D.R. Horton.
Official Lilybrooke at Legacy Hills community page (Accessed September 17, 2026)3. First Texas Homes, DFW communities
First Texas Homes' official promotions page continues to headline "Your Home On Your Terms," offering a 4.99% 30-year fixed rate on select quick move-in homes OR up to $30,000 in Flex Cash, with the builder's preferred lender (identified on its financing page as CrossCountry Mortgage, LLC). The promotion is presented as limited-time. As of the September 17, 2026 check, community-level offer details reviewed for this edition carried printed contract windows in May through July 2026 that have already passed, and no current, dated September 2026 contract window could be verified from the captured sources, so whether the current terms apply to a new contract today is unverified as of September 17, 2026 and must be confirmed directly with First Texas Homes. A separate "Summer Celebration" closing-cost offer (July 1 through July 31, 2026) has passed and is not presented as current.
Official First Texas Homes promotions page (Accessed September 17, 2026)4. Ashton Woods, Aster Park in McKinney and nationwide offers
Ashton Woods' Nationwide Savings Event continues to list a 4.49% (5.02% APR) 30-year fixed rate on select quick move-in homes plus up to $10,000 toward closing costs, prepaids, interest-rate buydowns, and/or HOA dues, described as for a limited time with no explicit end date printed at the September 17, 2026 check. The official Aster Park community page in McKinney advertises fixed rates as low as 4.99% (5.18% APR) with a move-in appliance package and up to $12,000 in closing costs on select quick move-in homes and inventory, and the related Aster Park 60s collection lists 4.49% (5.20% APR) with up to $15,000 in closing costs on select homes. The September 10, 2026 edition noted a homepage banner extending the savings event through September 15, 2026; that date has now passed, and no successor end date was printed at the September 17, 2026 check, so the current end date is unverified as of September 17, 2026 and must be confirmed with Ashton Woods. The 3.25% (3.9373% APR) fixed rate cited in the September 3, 2026 edition remains unverified as of September 17, 2026, as does the 2/1 rate-buydown structure on the Aster Park 50s collection, which appears only on other Ashton Woods promotional pages. Offers vary by market, home, and contract date, so confirm current terms, eligible homes, and lender conditions directly with Ashton Woods.
5. Bloomfield Homes, DFW communities
Bloomfield Homes' official site is again advertising a premium-upgrade incentive of $20,000 to $30,000 in included upgrades across kitchens, finishes, and curb appeal on Classic and Signature Series new-build and select inventory homes, with fine print stating the offer ends September 30, 2026, so it is presented as currently advertised as of September 17, 2026. An earlier fine-print note on the offer carried a contract window of July 13 through August 31, 2026, which has passed; confirm the current contract window and eligible communities directly with Bloomfield Homes before relying on any terms.
Official Bloomfield Homes promotional page (Accessed September 17, 2026)Archived and Expired Offers (Prior Editions)
These offers were verified in earlier editions but are no longer presented as current on this page. They are kept on record so readers can see how terms change. Reconfirm any offer directly with the builder before relying on it.
Bloomfield Homes, "Summer Is Heating Up" premium-upgrade offer (returned to current watch as of September 17, 2026)
Listed in the September 2 and September 3, 2026 editions as offering $20,000 to $30,000 in premium included upgrades across kitchens, finishes, and curb appeal, and archived in the September 10, 2026 edition because a printed fine-print contract window of July 13 through August 31, 2026 had closed. As of September 17, 2026, the official site again advertises the same premium-upgrade incentive with fine print stating the offer ends September 30, 2026, so it now appears in the current watch above. Confirm the current contract window and eligible communities directly with Bloomfield Homes.
First Texas Homes, Flex Cash component of "Your Home On Your Terms" (back in current watch as of September 10, 2026)
Listed in the September 2 and September 3, 2026 editions as no longer current because the promotion page's printed contract window for Flex Cash had closed by the end of June 2026. As of September 10, 2026, the official promotions page again advertises Flex Cash up to $30,000 as part of "Your Home On Your Terms," so it now appears in the current watch above rather than in this archive. Confirm the current window and eligible communities directly with First Texas Homes.
First Texas Homes, "Summer Celebration" closing-cost offer (expired)
This offer (up to $25,000 in closing-cost incentives) carried a July 1 through July 31, 2026 window. The window has passed, so the offer is not presented as current as of September 17, 2026. Any successor offer should be confirmed directly with First Texas Homes.
Prior edition record
The September 2, September 3, and September 10, 2026 editions of this watch are educational snapshots. Every item from the September 10, 2026 edition was reverified on September 17, 2026; items that changed or expired are reflected in the current watch and the archive above. Any offer not listed in the current watch should be assumed expired or unverifiable until confirmed in writing with the builder.
What we did not list: For some communities checked for this edition, including Frisco and Prosper, no current, dated offer could be verified from an official builder source on September 17, 2026, so none is listed. Offers whose stated windows had passed are not presented as current. This is a snapshot, not a complete inventory of every offer in the market; builders not listed above may be running offers this edition did not verify.
How to read an offer: Advertised rates and credits are typically tied to specific loan programs, contract dates, and closing dates, and may not be combinable with other offers or programs. A credit or rate shown by a builder should be compared against the full purchase price, all financed costs, and an independent lender's quote before it is treated as a net savings. This site makes no guarantee about any offer.
Builder Registration and First-Visit Cautions
Builder policies on registration, representation, compensation, inventory, and incentives vary by builder, community, and even by property within a community. Before your first visit, clarify these points:
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Registration. Whether the builder requires buyer-agent registration before or at the first visit, and how that registration is recorded for the community's sales office.
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Representation. How the sales process works for buyer representation in a builder transaction, and what the written buyer representation agreement, where one is used, covers.
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Compensation. How and when the builder compensates a buyer's agent, and what happens if registration was missed before the first visit.
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Inventory. Which homes are available, which are quick move-in or standing inventory, and which are to be built, with their current construction stage.
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Incentives. Which incentives apply to which homes, under what lender or contract conditions, and when they expire.
Because these policies vary, contact Eugenia before your first builder interaction or visit so current requirements can be verified for the specific builder and community you are considering.
Prices, Inventory, and Incentives Change Frequently
Prices, inventory, incentives, financing programs, and compensation policies may change at any time and should be reverified with the builder before you rely on them. Nothing on this page is a guarantee of any price, rate, credit, or availability. Always obtain current terms in writing from the builder, and compare any builder financing offer against an independent lender's Loan Estimate before making a decision.
Sources
All sources below are official builder or community pages and were accessed on September 17, 2026. Builder offers change frequently; use these pages to reverify current terms.
Important Disclosures
Eugenia Grajales
Texas REALTOR® | AI-Certified
Texas Sales Agent License #: 0660384
Brokered by Citiwide Properties Corp.
Equal Housing Opportunity
Eugenia Grajales and Citiwide Properties Corp. are not affiliated with or endorsed by any builder unless expressly stated. Builder names and programs referenced on this page appear for informational purposes only.
Texas Real Estate Commission Disclosures
Want Current Terms for the Builder You Are Considering?
Incentive terms, registration rules, and compensation policies vary by builder, community, and property, and they change often. Eugenia can help verify current requirements before your first builder visit.